We want to offer the world of snow a very attractive product, especially for young people who like snow and also everything that surrounds them that is not always mountains, winter sports are also currently very associated with parties, enjoying with the friends, travel ... Our client is more the one who after skiing goes to the après-ski party to the one who gets up early to be the first on the slopes.

Like a panda in the snow, our brand wants to reflect the concepts of imagining, exploring and having fun, without any kind of restriction.

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Together with our products we want to have a fairly clean and minimalist design that connects with the snow environment, simple but at the same time fun.

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The brand idea conveys the identity of a panda with glasses on, which conveys that fun spirit and eager to live life in the snow.